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At Home Hair Color Comparison - June 2025

1
Best Choice
9.9Exceptional
2
Best Value
9.7Exceptional
3
9.5Excellent
4
9.4Excellent
5
9.3Excellent
6
9.2Excellent
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Model

L'Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1
Model
L'Oreal Paris Le Color Gloss One Step In-Shower Toning Hair Gloss, Neutralizes Brass, Conditions & Boosts Shine, Smoky Bronde, 4 Ounce
Model
L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye
Model
L'Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit, Permanent Color with Quick Precision Applicator, 100 percent Gray Coverage, 4 Dark Brown, 1 kit (Packaging May Vary)
Model
John Frieda Precision Foam Colour, Dark Natural Brown 4N, Full-coverage Hair Color Kit, Anti-Fade Gray Coverage, Deep Color Saturation Hair Dye, 1 Application
Model
L'Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, French Éclair

Brand

L'Oreal Paris
Brand
L'Oreal Paris
Brand
L'Oreal Paris
Brand
L'Oreal Paris
Brand
John Frieda
Brand
L'Oreal Paris

Reviews

32,416 reviews
Reviews
27,764 reviews
Reviews
32,300 reviews
Reviews
28,634 reviews
Reviews
26,912 reviews
Reviews
20,636 reviews

Features

Simple to use

9.3
Simple to use
9.9
Simple to use
8.9
Simple to use
9.3
Simple to use
9.1
Simple to use
8.6

Worth the money

9.1
Worth the money
9.6
Worth the money
7.7
Worth the money
8.6
Worth the money
8.6
Worth the money
7.9

Long life

8.6
Long life
9.6
Long life
7.6
Long life
8.1
Long life
7.6
Long life
7.0

Aroma

9.1
Aroma
9.1
Aroma
7.7
Aroma
8.6
Aroma
8.4
Aroma
7.6

Tech Specs

product dimensions

2.8 x 3.6 x 6.6 inches 3.53 ounces
product dimensions
1.77 x 2.6 x 7.09 inches 5.29 ounces
product dimensions
6.6 x 3.5 x 2.7 inches 5.29 ounces
product dimensions
2.12 x 2.63 x 6.6 inches 1 ounces
product dimensions
2.52 x 3.78 x 6.35 inches 8.01 ounces
product dimensions
6.35 x 5.76 x 3.05 inches 11.4 ounces

Review

Review
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Available On

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.9
    1
    L'Oreal Paris

    L'Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1

    9.3 Simple to use
    9.1 worth the money
    9.1 Aroma

    Why we love it

    Excellent gray coverage.
    Long-lasting color retention.
    Easy to apply.
  • 9.7
    2
    L'Oreal Paris
    30% Off

    L'Oreal Paris Le Color Gloss One Step In-Shower Toning Hair Gloss, Neutralizes Brass, Conditions & Boosts Shine, Smoky Bronde, 4 Ounce

    9.9 Simple to use
    9.6 worth the money
    9.6 Long life

    Why we love it

    Easy in-shower application.
    Vegan and gentle formula.
    Boosts shine and vibrancy.
  • 9.5
    3
    L'Oreal Paris

    L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye

    8.9 Simple to use
    7.7 worth the money
    7.7 Aroma

    Why we love it

    Vibrant, long-lasting color.
    Easy application process.
    Wide range of trendy shades.

Our ranking system

At BestChoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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