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Permanent Colour Comparison - September 2025
| 1 Best Choice  9.8Exceptional | 2 Best Value  9.7Exceptional | 3  9.6Exceptional | 4  9.4Excellent | 5  9.3Excellent |
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ModelL'Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit, Permanent Color with Quick Precision Applicator, 100 percent Gray Coverage, 4 Dark Brown, 1 kit (Packaging May Vary) | Model Schwarzkopf Color Ultime Hair Color, 1.4 Sapphire Black, 1 Application - Permanent Black Hair Dye for Vivid Color Intensity and Fade-Resistant Shine up to 10 Weeks | Model Punky Colour 3-in-1 Color Depositing Conditioner & Hair Cleanser - Purpledacious, Semi Permanent Hair Color Conditioner, Sulfate-Free Hair-Dye, 8.5 fl oz. | Model Schwarzkopf LIVE Ultra Brights Steel Silver Semi-Permanent Hair Dye 098, Silver Hair Dye for Bright or Pastel Hair Colour, Vibrant Colour Lasts up to 15 Washes | Model Punky Colour Off Hair Color Remover Kit - Hair Dye Remover, Safely Removes Semi Permanent Dye, and Permanent Colors, Color Removers for Dyed Hairs |
BrandL'Oreal Paris | Brand Schwarzkopf | Brand Punky | Brand LIVE | Brand Punky |
Reviews | Reviews | Reviews | Reviews  | Reviews |
Tech Specs | ||||
product dimensions2.12 x 2.63 x 6.6 inches 1 ounces | product dimensions 2.32 x 3.63 x 6.62 inches 2.08 ounces | product dimensions - | product dimensions 1.89 x 2.83 x 6.3 inches 3.53 ounces | product dimensions - |
Review | Review - | Review - | Review - | Review - |
Available On   | Available On | Available On | Available On | Available On |
Our Top 3 Picks
Here are the top 3 recommended products with more information to help you find the right product for you
9.8
1L'Oreal ParisL'Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit, Permanent Color with Quick Precision Applicator, 100 percent Gray Coverage, 4 Dark Brown, 1 kit (Packaging May Vary)
Why we love it
Quick 10-minute application.
Excellent gray coverage.
Convenient precision applicator.
Main highlights- This 10 minute permanent hair color kit gives beautiful, even gray coverage that lasts several weeks
- Perfect for covering grays between salon appointments and at-home colorings, Magic Root Rescue matches any shade including professional salon colors from dark brown to light blonde
- No uneven touch-ups, just beautiful color from root to tip - No time to wait 10 minutes- Try Magic Root rescue to cover gray roots
- Low ammonia color gel with built in conditioning and an aromatic scent, Magic Root Rescue includes a quick precision brush that allows you to part hair and apply dye fast and easy
- For best results and the most seamless color, Root Rescue is recommended for root regrowth less than one inch in length
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9.7
2Schwarzkopf16% Off
Schwarzkopf Color Ultime Hair Color, 1.4 Sapphire Black, 1 Application - Permanent Black Hair Dye for Vivid Color Intensity and Fade-Resistant Shine up to 10 Weeks
Why we love it
Gives hair a shiny, salon-like finish.
Covers grays with a subtle blue tint.
Fade-resistant color lasts up to 10 weeks.
Main highlights- SHOW STOPPING SHINE: Infused with Diamond Brilliance serum, this hair color for women delivers color results with luminous shine
- HAIR DYE: Formulated with a special UV filter, color Ultime's hair color kit provides additional protection
- FIND YOUR SHADE: For best results, choose a color in the shade level that best matches your current color. The shade map on the back of pack will help you find the best shade for you
- FASHION BLACK: Daring and delight - Color Ultime’s various shades of black hair color suit any complexion and complement big-volume hairstyles for glamorous looks
- FADE RESISTANT VIBRANCY: With our intense black shade, this vibrant permanent hair dye color gives up to 10 weeks of show-stopping color intensity - even on gray
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9.6
3Punky15% Off
Punky Colour 3-in-1 Color Depositing Conditioner & Hair Cleanser - Purpledacious, Semi Permanent Hair Color Conditioner, Sulfate-Free Hair-Dye, 8.5 fl oz.
Why we love it
Enhances color while conditioning hair.
Ideal for maintaining vibrant purple tones.
Cruelty-free and vegan-friendly.
Our ranking system
At BestChoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.
Features
Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
Consumer Reviews
We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
Popularity
Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
Value for money
AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
