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Hair Color Comparison - June 2025

1
Best Choice
9.9Exceptional
2
9.8Exceptional
3
9.6Exceptional
4
9.4Excellent
5
Best Value
9.3Excellent
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Model

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown, Pack of 1, Hair Dye
Model
Revlon ColorSilk with Bond Repair Complex, Brown Permanent Hair Color, 100% Gray Coverage, Ammonia Free Hair Dye, Vegan Keratin, 30 Dark Brown (Pack of 3)
Model
Garnier Hair Color Nutrisse Nourishing Creme, 40 Dark Brown (Dark Chocolate) Permanent Hair Dye, 1 Count (Packaging May Vary)
Model
L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye
Model
L'Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 8.5A Champagne Blonde, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1

Brand

L'Oreal Paris
Brand
REVLON
Brand
Garnier
Brand
L'Oreal Paris
Brand
L'Oreal Paris

Reviews

101,216 reviews
Reviews
76 reviews
Reviews
49,600 reviews
Reviews
32,300 reviews
Reviews
32,404 reviews

Tech Specs

product dimensions

2.4 x 3.6 x 6.2 inches 8 ounces
product dimensions
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product dimensions
2.13 x 3.25 x 6.25 inches 4.3 ounces
product dimensions
6.6 x 3.5 x 2.7 inches 5.29 ounces
product dimensions
2.8 x 3.6 x 6.6 inches 8.1 ounces

Review

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.9
    1
    L'Oreal Paris
    10% Off

    L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6.5G Lightest Golden Brown, Pack of 1, Hair Dye

    Why we love it

    Long-lasting, vibrant hair color.
    Wide variety of shades available.
    Includes conditioner for added shine.
    Main highlights
    • Superior Preference Permanent Hair Dye Kit: For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine
    • Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
    • L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème
    • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
    • Fade-Defying Hair Color: Superior Preference hair color kits have been our gold standard in hair dyes since 1973; There are over 50 shades to choose from, so you can find the perfect shade for you, from luminous red to cool ash blond, to deepest black
  • 9.8
    2
    REVLON

    Revlon ColorSilk with Bond Repair Complex, Brown Permanent Hair Color, 100% Gray Coverage, Ammonia Free Hair Dye, Vegan Keratin, 30 Dark Brown (Pack of 3)

    Why we love it

    Repairs hair from inside out.
    Reduces breakage significantly.
    Provides vibrant, long-lasting color.
    Main highlights
    • WORKS ON ALL HAIR: This no-mess, no-drip formula works on all hair types and textures. **Formulated without adding Ammonia Revlon Consumer Products Corporation’s calculation based in part on data reported by Circana, LLC, through its OmniMarket Service of Total US Multi-Outlet for Women’s Hair Coloring Category for the 52 week period ending 3-24-2024 using Revlon’s custom definitions.
    • NEW + IMPROVED TO HELP REPAIR HAIR: Bond Repair Complex + Vegan Keratin Fillers help repair hair from the inside out.
    • LESS HAIR LOST FROM BREAKAGE: Up to 98% less breakage vs. uncolored hair.
    • HAIR LOOKS & FEELS STRONGER & HEALTHIER: Up to 94% silkier, 9X shinier hair vs. uncolored hair. Leaves hair in better condition than before coloring.
    • EVERYTHING YOU LOVE FROM THE #1 HAIR COLOR IN THE U.S.: Ammonia-free** color delivers 100% gray coverage and up to 8 weeks of vibrant, salon-quality color and shine.
  • 9.6
    3
    Garnier
    19% Off

    Garnier Hair Color Nutrisse Nourishing Creme, 40 Dark Brown (Dark Chocolate) Permanent Hair Dye, 1 Count (Packaging May Vary)

    Why we love it

    Nourishes while coloring hair.
    Provides 100% gray coverage.
    Leaves hair shiny and silky.
    Main highlights
    • Nourished Hair Means Better Color: Formulated with a blend of five fruit oils: Avocado, Olive, Coconut, Argan & Shea oils. Lock in moisture and color with our after color mask for hair that is smooth, silky and protected against dryness
    • Hair Dye Kit: The only hair color with a separate fruit oil ampoule that you snap & pour directly into the mix; Follow hair dye with our after color hair conditioner, infused with a blend of 5 fruit oils: avocado, olive, shea, argan & coconut oil
    • Discover Your Shade: For bold and lasting shades for all hair textures, Garnier Nutrisse Hair Color is available in over 65 cruelty-free and vegan hair dye shades - formulated without animal-derived ingredients
    • 40 Dark Brown (Dark Chocolate) Permanent Hair Dye: Our pure and natural brown hair dye, 1 shade lighter than shade 30 Darkest Brown, nourishes while it colors & adapts to all hair textures for radiant, long lasting, even color & 100% gray coverage
    • 100% Gray Hair Coverage: Our hair color for gray hair coverage has been formulated with color boost technology, our permanent hair color delivers rich and long-lasting color

Our ranking system

At BestChoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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