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Toothpastes Comparison - November 2025

1
Best Choice
9.8Exceptional
2
Best Value
9.6Exceptional
3
9.5Excellent
4
9.4Excellent
5
9.3Excellent
6
9.2Excellent
7
9.1Excellent
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Model

Colgate Max Fresh Toothpaste, Whitening Toothpaste with Mini Breath Strips, Clean Mint Toothpaste for Bad Breath, Helps Fight Cavities, Whitens Teeth, and Freshens Breath, 4 Pack, 6.3 Oz Tubes
Model
Colgate Cavity Protection Toothpaste with Fluoride, Great Regular Flavor, 6 Ounce Tube, 6 Pack
Model
Crest + Scope Whitening Toothpaste - Pack of 3, 5.4 Oz Tubes - Anticavity Fluoride Toothpaste, Fresh Breath, Kills Germs - Tartar Protection, Enamel Protection - Minty Fresh Flavor
Model
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
Model
Sensodyne Repair and Protect Whitening Toothpaste, Toothpaste for Sensitive Teeth and Cavity Prevention, 3.4 oz (Pack of 2)
Model
Colgate Cavity Protection Toothpaste with Fluoride, Minty Great Regular Flavor, Anti Cavity Toothpaste, 6 Oz Tube
Model
Tom's of Maine Fluoride-Free Antiplaque & Whitening Natural Toothpaste, Peppermint, 5.5 oz. (Pack of 2)

Brand

Colgate
Brand
Colgate
Brand
Crest
Brand
Colgate
Brand
Sensodyne
Brand
Colgate
Brand
Tom's of Maine

Reviews

91,600 reviews
Reviews
252,820 reviews
Reviews
167,988 reviews
Reviews
64,988 reviews
Reviews
173,024 reviews
Reviews
252,816 reviews
Reviews
189,500 reviews

Features

Flavor

9.8
Flavor
9.4
Flavor
9.6
Flavor
9.6
Flavor
9.3
Flavor
9.4
Flavor
9.1

Worth the money

9.9
Worth the money
9.6
Worth the money
9.4
Worth the money
9.6
Worth the money
9.1
Worth the money
9.4
Worth the money
9.3

Freshness

9.6
Freshness
9.4
Freshness
9.6
Freshness
9.8
Freshness
9.1
Freshness
9.3
Freshness
9.4

For traveling

9.8
For traveling
9.1
For traveling
9.4
For traveling
9.6
For traveling
9.1
For traveling
8.6
For traveling
7.7

Tech Specs

product dimensions

-
product dimensions
9 x 5.5 x 3 inches 2.25 Pounds
product dimensions
1.5 x 8.75 x 5.19 inches 1.15 Pounds
product dimensions
8.7 x 1.42 x 3.5 inches 12 ounces
product dimensions
1.5 x 6.56 x 3.5 inches 6.8 ounces
product dimensions
8.69 x 1.76 x 1.4 inches 6 ounces
product dimensions
1.54 x 4.25 x 7.28 inches 11 ounces

Review

-
Review Review Review Review Review Review

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.8
    1
    Colgate
    23% Off

    Colgate Max Fresh Toothpaste, Whitening Toothpaste with Mini Breath Strips, Clean Mint Toothpaste for Bad Breath, Helps Fight Cavities, Whitens Teeth, and Freshens Breath, 4 Pack, 6.3 Oz Tubes

    9.9 worth the money
    9.8 Flavor
    9.8 For traveling

    Why we love it

    Long-lasting fresh breath.
    Whitens teeth effectively.
    Fights cavities efficiently.
  • 9.6
    2
    Colgate
    28% Off

    Colgate Cavity Protection Toothpaste with Fluoride, Great Regular Flavor, 6 Ounce Tube, 6 Pack

    9.6 worth the money
    9.4 Flavor
    9.4 Freshness

    Why we love it

    Affordable and effective oral care.
    Pleasant, balanced mint flavor.
    Strengthens enamel with fluoride.
  • 9.5
    3
    Crest
    10% Off

    Crest + Scope Whitening Toothpaste - Pack of 3, 5.4 Oz Tubes - Anticavity Fluoride Toothpaste, Fresh Breath, Kills Germs - Tartar Protection, Enamel Protection - Minty Fresh Flavor

    9.6 Flavor
    9.6 Freshness
    9.4 worth the money

    Why we love it

    Whitens teeth effectively and gently.
    Freshens breath with a minty taste.
    Affordable and convenient multi-pack.

Our ranking system

At bestchoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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