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Ordinary Serum Comparison - April 2026

1
Best Choice
9.6Exceptional
2
9.3Excellent
3
9.2Excellent
4
9.1Excellent
5
9.0Excellent
6
8.9Very Good
7
8.7Very Good
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Model

The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz
Model
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz
Model
The Ordinary Serum Favorites Set – Hyaluronic Acid 2% + B5, Niacinamide 10% + Zinc 1%, Caffeine Solution 5% – Eye and Face Serums for Hydrating, Brightening & Pore-Minimizing Skin Care
Model
The Ordinary Serum Favorites Set – Hyaluronic Acid 2% + B5, Niacinamide 10% + Zinc 1%, Caffeine Solution 5% – Eye and Face Serums for Hydrating, Brightening & Pore-Minimizing Skin Care
Model
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz
Model
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz
Model
The Ordinary Multi-Peptide + Hyaluronic Acid, Anti-Aging Peptide Serum for Crow’s Feet, Elasticity & Firmness, 1 Fl Oz

Brand

The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary

Reviews

83,172 reviews
Reviews
83,172 reviews
Reviews
19,047 reviews
Reviews
19,047 reviews
Reviews
124,932 reviews
Reviews
124,932 reviews
Reviews
2,925 reviews

Tech Specs

product dimensions

1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
5 x 2.01 x 4.02 inches 9.59 ounces
product dimensions
5 x 2.01 x 4.02 inches 9.59 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 0.99 ounces

Available On

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.6
    1
    The Ordinary

    The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz

    Why we love it

    Deeply hydrates and plumps the skin.
    Affordable yet highly effective.
    Works best on damp skin.
    Main highlights
    • SUPPORTS SKIN BARRIER: Ceramides lock in moisture and support the skin’s protective barrier.
    • REDUCES FINE LINES: Minimizes the appearance of fine dry lines and wrinkles while promoting elasticity and skin smoothness.
    • PRO-VITAMIN B5: Enhances the skin's moisture retention and supports the formation of essential barrier components like ceramides.
    • INSTANT HYDRATION: Provides immediate, long-lasting hydration for smoother, plumper, and healthier-looking skin.
    • 5 TYPES OF HYALURONIC ACID: Delivers hydration to multiple layers of the skin, improving moisture retention and skin suppleness.
  • 9.3
    2
    The Ordinary

    The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz

    Why we love it

    Deeply hydrates and plumps the skin.
    Affordable yet highly effective.
    Works best on damp skin.
    Main highlights
    • SUPPORTS SKIN BARRIER: Ceramides lock in moisture and support the skin’s protective barrier.
    • REDUCES FINE LINES: Minimizes the appearance of fine dry lines and wrinkles while promoting elasticity and skin smoothness.
    • PRO-VITAMIN B5: Enhances the skin's moisture retention and supports the formation of essential barrier components like ceramides.
    • INSTANT HYDRATION: Provides immediate, long-lasting hydration for smoother, plumper, and healthier-looking skin.
    • 5 TYPES OF HYALURONIC ACID: Delivers hydration to multiple layers of the skin, improving moisture retention and skin suppleness.
  • 9.2
    3
    The Ordinary

    The Ordinary Serum Favorites Set – Hyaluronic Acid 2% + B5, Niacinamide 10% + Zinc 1%, Caffeine Solution 5% – Eye and Face Serums for Hydrating, Brightening & Pore-Minimizing Skin Care

    Why we love it

    Enhances skin texture and radiance.
    Ideal for sensitive skin types.
    Highly praised for niacinamide benefits.
    Main highlights
    • Zinc: Promotes Healthy Skin
    • Niacinamide: Provides Vitamins B3 and Zinc
    • Hyaluronic Acid: Improves Skin Texture and Radiance
    • Caffeine Solution: Helps Fight Visible Blemishes
    • Aloe Vera: Soothing and Hydrating

Our ranking system

At bestchoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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