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Purple Toner Comparison - June 2025
| 1 Best Choice  9.8Exceptional | 2  9.6Exceptional | 3  9.4Excellent | 4  9.3Excellent | 5 Best Value  9.2Excellent | 6  9.1Excellent | 7  8.9Very Good |
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ModelBOLD UNIQ Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz | Model Fanola No Yellow Purple Shampoo - Purple Color Depositing Shampoo for Blondes, Bleached & Grey Hair - Formulated with Violet Pigment to Remove Brassy Tones from Hair (11.83 Fl oz) | Model John Frieda Violet Crush Purple Toning Mask, Removes Brassy Tones, Smooths Damaged Hair Cuticles for Cooler, More Luminous, Salon-Fresh Blonde. Safe for Natural and Color-Treated Blonde Hair, 6 Oz | Model L’Oreal Paris Sulfate Free Brass Toning Purple Conditioner for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary) | Model Purple Hair Mask - Deep Conditioner and Toner for Blonde, Brassy Hair - Hydrating Repair and After Bleach Treatment for Damaged and Dry Hair - Moisture Conditioning for Bleached Women and Men | Model Clairol Professional Shimmer Lights Violet Toning Mask 200mL - Packaging may vary | Model OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz |
BrandBOLD UNIQ | Brand Fanola | Brand John Frieda | Brand L'Oreal Paris | Brand BELLISSO | Brand Clairol Professional | Brand OGX |
Reviews | Reviews | Reviews  | Reviews | Reviews | Reviews | Reviews  |
Features | ||||||
Moisturizing 9.1 | Moisturizing 7.4 | Moisturizing 8.6 | Moisturizing 8.6 | Moisturizing 8.4 | Moisturizing 7.6 | Moisturizing 7.4 |
Gentle 9.1 | Gentle 7.6 | Gentle 8.9 | Gentle 8.9 | Gentle 8.4 | Gentle 7.6 | Gentle 7.4 |
Aroma 9.1 | Aroma 8.1 | Aroma 9.1 | Aroma 8.9 | Aroma 8.6 | Aroma 7.7 | Aroma 7.6 |
Sheerness 9.1 | Sheerness 8.1 | Sheerness 8.9 | Sheerness 8.6 | Sheerness 8.6 | Sheerness 7.9 | Sheerness 7.7 |
Worth the money 9.1 | Worth the money 7.7 | Worth the money 9.1 | Worth the money 9.1 | Worth the money 8.6 | Worth the money 7.7 | Worth the money 7.6 |
Tech Specs | ||||||
product dimensions3.54 x 4.33 x 2.95 inches 10.58 ounces | product dimensions 2.36 x 2.76 x 7.48 inches 11.22 ounces | product dimensions 7.01 x 2.99 x 1.85 inches 6 ounces | product dimensions 2.96 x 2.23 x 7.48 inches 0.02 ounces | product dimensions 3.35 x 2.91 x 3.15 inches 11.99 ounces | product dimensions 50 x 77 x 184 inches 6.76 ounces | product dimensions 1.33 x 2.25 x 5.86 inches 4.88 ounces |
Review | Review | Review | Review - | Review | Review - | Review - |
Available On | Available On | Available On  | Available On | Available On | Available On  | Available On |
Our Top 3 Picks
Here are the top 3 recommended products with more information to help you find the right product for you
9.8
1BOLD UNIQ14% OffBOLD UNIQ Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz
9.1 Moisturizing9.1 Gentle9.1 AromaWhy we love it
Eliminates brassiness effectively.
Conditions and softens hair.
Vegan and cruelty-free.
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9.6
2Fanola27% Off
Fanola No Yellow Purple Shampoo - Purple Color Depositing Shampoo for Blondes, Bleached & Grey Hair - Formulated with Violet Pigment to Remove Brassy Tones from Hair (11.83 Fl oz)
8.1 Aroma8.1 Sheerness7.7 worth the moneyWhy we love it
Effectively neutralizes brassiness.
Great for maintaining blonde color.
Highly praised for noticeable results.
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9.4
3John Frieda31% Off
John Frieda Violet Crush Purple Toning Mask, Removes Brassy Tones, Smooths Damaged Hair Cuticles for Cooler, More Luminous, Salon-Fresh Blonde. Safe for Natural and Color-Treated Blonde Hair, 6 Oz
9.1 Aroma9.1 worth the money8.9 GentleWhy we love it
Tones blonde hair
Deep conditioning
Brushes out brassiness fast
Our ranking system
At BestChoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.
Features
Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
Consumer Reviews
We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
Popularity
Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
Value for money
AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
