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Serum Ordinary Comparison - April 2026

1
Best Choice
9.8Exceptional
2
9.7Exceptional
3
9.6Exceptional
4
9.3Excellent
5
9.0Excellent
6
8.9Very Good
7
8.8Very Good
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Model

The Ordinary Glycolic Acid 7% Exfoliating Toner, Brightening and Smoothing Daily Toner for More Even-Looking Skin Tone, 8.1 Fl Oz
Model
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz
Model
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz
Model
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz
Model
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 1 Fl Oz
Model
The Ordinary Serum Favorites Set – Hyaluronic Acid 2% + B5, Niacinamide 10% + Zinc 1%, Caffeine Solution 5% – Eye and Face Serums for Hydrating, Brightening & Pore-Minimizing Skin Care
Model
The Ordinary Serum Favorites Set – Hyaluronic Acid 2% + B5, Niacinamide 10% + Zinc 1%, Caffeine Solution 5% – Eye and Face Serums for Hydrating, Brightening & Pore-Minimizing Skin Care

Brand

The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary
Brand
The Ordinary

Reviews

70,964 reviews
Reviews
83,288 reviews
Reviews
83,288 reviews
Reviews
55,448 reviews
Reviews
55,448 reviews
Reviews
12,698 reviews
Reviews
12,698 reviews

Features

Worth the money

9.6
Worth the money
9.6
Worth the money
9.4
Worth the money
9.3
Worth the money
9.1
Worth the money
9.1
Worth the money
9.1

Aroma

9.9
Aroma
9.9
Aroma
9.8
Aroma
9.6
Aroma
9.4
Aroma
9.1
Aroma
9.1

Tech Specs

product dimensions

2.36 x 2.36 x 5.9 inches; 8.47 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
1.31 x 1.31 x 4.5 inches; 1.06 ounces
product dimensions
5 x 2.01 x 4.02 inches 9.59 ounces
product dimensions
5 x 2.01 x 4.02 inches 9.59 ounces

Available On

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.8
    1
    The Ordinary

    The Ordinary Glycolic Acid 7% Exfoliating Toner, Brightening and Smoothing Daily Toner for More Even-Looking Skin Tone, 8.1 Fl Oz

    9.9 Aroma
    9.6 worth the money

    Why we love it

    Gentle exfoliation brightens skin and improves clarity.
    Effective for dark spots and hyperpigmentation.
    Helps control sweat and odor.
  • 9.7
    2
    The Ordinary

    The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz

    9.9 Aroma
    9.6 worth the money

    Why we love it

    Reduces blemishes effectively.
    Balances oily skin.
    Calms skin redness.
  • 9.6
    3
    The Ordinary

    The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin, 1 Fl Oz

    9.8 Aroma
    9.4 worth the money

    Why we love it

    Reduces blemishes effectively.
    Balances oily skin.
    Calms skin redness.

Our ranking system

At bestchoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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