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Makeup Comparison - July 2025

1
Best Choice
9.7Exceptional
2
9.6Exceptional
3
9.4Excellent
4
Best Value
9.1Excellent
5
9.0Excellent
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Model

Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
Model
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
Model
BEAKEY Makeup Brushes Set, Professional Foundation Eyeshadow Concealer Blush Powder Bronzer Applicator, 2 Blender Sponge with Beauty Paper Case
Model
LAURA GELLER NEW YORK Award-Winning Baked Balance-n-Brighten Color Correcting Powder Foundation - Medium - Buildable Light to Medium Coverage - Demi-Matte Natural Finish
Model
e.l.f. Monochromatic Multi Stick, Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Dazzling Peony, 0.17 Oz

Brand

MAYBELLINE
Brand
essence
Brand
BEAKEY
Brand
LAURA GELLER NEW YORK
Brand
e.l.f.

Reviews

194,248 reviews
Reviews
723,526 reviews
Reviews
134,610 reviews
Reviews
62,136 reviews
Reviews
117,888 reviews

Features

Worth the money

9.1
Worth the money
9.4
Worth the money
9.4
Worth the money
7.9
Worth the money
8.6

Tech Specs

product dimensions

0.85 x 2.75 x 5.63 inches 0.64 ounces
product dimensions
10 x 2 x 2.7 inches 0.99 ounces
product dimensions
9 x 7 x 1 inches 0.45 ounces
product dimensions
2.82 x 1 x 2.82 inches 0.32 ounces
product dimensions
1.1 x 1.42 x 1.42 inches 0.16 ounces

Review

Review Review Review Review

Available On

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.7
    1
    MAYBELLINE
    35% Off

    Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count

    9.1 worth the money

    Why we love it

    Lightweight and smudge-proof formula.
    Suitable for sensitive eyes.
    Long-lasting wear in humid conditions.
  • 9.6
    2
    essence

    essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free

    9.4 worth the money

    Why we love it

    Affordable and effective mascara.
    Volumizes without clumping.
    Easy to remove with water.
  • 9.4
    3
    BEAKEY
    41% Off

    BEAKEY Makeup Brushes Set, Professional Foundation Eyeshadow Concealer Blush Powder Bronzer Applicator, 2 Blender Sponge with Beauty Paper Case

    9.4 worth the money

    Why we love it

    Comprehensive 12-piece set.
    Affordable for beginners.
    Soft brushes blend well.

Our ranking system

At BestChoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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